Version 3.5.1 Update The “A/B Testing” Feature Launched to Boost Marketing Impact & Enhance User Insights!

 

1. Feature Highlights

• Merchants can create a new "Email A/B Testing" via [Campaign] > [Campaign List] - [Create marketing campaign].

1. SmartPush's A/B Testing feature allows you to test your campaigns in various ways:

• You can set up different email subjects, preview text, email content, sender's name/ address, use open rates, click-through rates, or order numbers as the winning indicators, and then have them all sent to the test group and control group accordingly.

2. After the task begins, you can view real-time data for the task through [Data Report];
3. Finally, with the experimental data of the winning indicators, you will continuously understand your users and grasp the key marketing strategies!

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2. Feature Optimization

• Fixed some technical issues